Capture All Moments with the NIKKOR Z 28-75mm f/2.8

A zoom lens that is the perfect companion in meeting your needs, transforming moments into memories that last forever

TOKYO – Nikon Corporation introduces the NIKKOR Z 28-75mm f/2.8, a brand-new, all-purpose zoom lens that delivers both versatility and value. Easily switch from shooting picturesque landscapes to intimate close-ups in an instant with the lens’ wide-angle 28mm to mid-telephoto 75mm zoom range and effectively create two different kinds of ambiance. Combined with its constant maximum aperture of f/2.8, the lens can easily acquire even the most minute details in crisp, sharp quality and deliver a delightful bokeh for outstanding imagery.

Users can further expand on their imaging expression with the NIKKOR Z 28-75mm f/2.8 that helps them to turn their vision into reality. Starting the zoom range at 28mm, not only can users enjoy capturing a vast range of scenes and subjects to create lasting memories all around, but it also achieves the compactness and light weight while meeting quality standards. A great addition for hobbyists, advance to the next level with this go-to lens that complements the Z series camera bodies for a seamless and natural shooting experience.

NIKKOR Z 28-75mm f/2.8 Primary Features

Multipurpose versatility 

Capturing day-to-day moments is now made simpler with a 28mm to 75mm zoom range that enables users to capture a wide spectrum of scenes. With a minimum focus distance of 0.19m that is the shortest among full-frame (Nikon FX-format) NIKKOR Z standard zoom lenses, users can get up close and personal to capture incredible details with great emphasis and draw attention to the subject.

With the lens’ stable resolution and constant, maximum aperture of f/2.8 throughout the entire zoom range, users are able to distinguish subjects from their backgrounds beautifully thanks to the large and natural bokeh. It also provides varying degrees of rendering, where users can opt for either a gentle or sharp expression according to one’s preference. On top of that, shooting in low light situations with reduced noise is also possible with the usage of fast shutter speeds and lower ISO. 

Made to Create

Achieve clarity with the zoom lens’ stress-free AF performance. Incorporating a quiet stepping motor (STM) into its build, the NIKKOR Z 28-75mm f/2.8 allows users to immortalise everyday happenings quickly and with excellent precision. This allows elusive moments to be captured even amidst noise-sensitive situations, and users can even capture their pets’ most candid expressions. The noise-minimising STM is further complemented with a click-less control ring, aiding in the suppression of operational sounds, affording users the capability of documenting their surroundings with better audio quality. Equipped with an electromagnetic diaphragm mechanism, the lens delivers precise and consistent aperture control and stable exposure control (AE) for smoother, continuous shooting.

An Absolute Breeze

All that power and performance is packed in a compact and lightweight body. Almost as light and slim as a water bottle, the NIKKOR Z 28-75mm f/2.8 weighs approximately 565g, that makes it perfect to be slipped into a bag and carried on-the-go. For video creators, propping this lens together with the camera body on a gimbal would be of minimal hassle.

Achieve quicker and smoother operation with the lens that features a wide range controls operable within reach, and customisable to meet users’ needs. On top of that, the lens has been built to withstand everyday usage with thorough dust-and-drip resistant performance[1], and antifouling performance with a coating applied on the lens’ front-most surface, so that users can easily maintain and clean off any dust or water particles.

[1] The lens is not guaranteed to be dust- and drip-resistant in all situations or under all conditions.

Availability

For more information on the new NIKKOR Z 28-75mm f/2.8 and other Nikon products, please visit www.nikon.com.hk.

ABOUT THE NIKKOR BRAND

NIKKOR is Nikon's brand of photographic lenses. The NIKKOR name arose from adding "r", a common practice in the naming of photographic lenses at the time the name was established, to "Nikko", the Romanized abbreviation for Nippon Kogaku K.K., the original name used when the company was established. In November 2018, Nikon announced its milestone achievement of 110 million in total production of NIKKOR lenses for Nikon interchangeable lens cameras.

In November 2023, Nikon celebrated its 90th anniversary for NIKKOR, which has grown into an internationally recognised brand that pushes the boundaries of imaging excellence.

ABOUT MY NIKKOR

Every photographer has a story to tell. Enter a world shaped by the creative vision and expression of Nikon photographers. Visit MY NIKKOR (mynikkor.com) to be inspired by their passion and adventures and let NIKKOR connect you with the culture of photography.

ABOUT NIKON

Nikon is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognised for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX compact digital cameras; Nikon sports optics as well as the latest mirrorless cameras in over 50 countries and regions.

For more information, visit https://www.nikon.com.hk/en/ or discover the Z series mirrorless camera system and experience new possibilities here, http://nikn.ly/Zseries_HK

Connect with Nikon and other photographers on Facebook at www.facebook.com/NikonHongKong, Instagram at www.instagram.com/nikonhongkong, or YouTube at www.youtube.com/NikonHongKongOfficial